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BEJEWELED BLITZ

PROJECT DESCRIPTION

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PROJECT SCREENSHOTS

STUDIO
TEAM SIZE
ROLE
TAGS                     
VIEW                       
PLAYERS                   
ENGINE                   
PLATFORM    
             
DURATION

CALENDER
Electronic Arts
~50
Game Design

Casual-Competitive
2D
Singleplayer / Multiplayer
Custom Engine
PC and Mobile        
4 Months

2017 July - October

A casual-competitive match 3 game where the objective of the player is to get the best score possible to post on a Weekly Leaderboard against their Facebook friends.

The game mainly monetized on monthly content, weekly sales, and difficult to earn single currency sinks.

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EXPERIENCE

TOOLS
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Custom Engine
Unity

Word
Excel
PowerPoint
Confluence
App Annie

Photoshop
Outlook
Slack
JIRA

Perforce

​​Took ownership of live content and feature updates during a transition to a mid-core design model, focusing on engagement, retention, and system evolution
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RESPONSIBILITIES​

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  • Designed and delivered daily, weekly, and monthly content.

  • Created LTEs and seasonal events to drive engagement.​

  • Designed core gameplay mechanics (e.g. Boosters).

  • Implemented features directly in the proprietary engine.​

  • Continuously analysed community feedback and highly engaged player behaviour.

  • Performed QA on daily and weekly updates to ensure quality and timely delivery.

  • Designed the Bejeweled Blitz Landing Website.​​​

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MISC​

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  • Contributed to content design for Bejeweled Stars.

  • Supported feature design and analysis for Tetris Blitz.

  • Successfully pitched an NDA project. 

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​This experience established a strong foundation in live game development, content pipelines, and data-informed design, while developing a deeper understanding of the constraints and opportunities of mobile games.

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REFERENCES

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In case you want feedback about my work, feel free to contact:​

  • Anup Yadav, senior game design mentor assigned for my internship (anupyadavk@gmail.com).

  • Abhishek Koturaju, a product owner / producer managing my dependencies (akaturoju@ea.com).

BLOG POST - UNANNOUNCED MOBILE PROJECT
Successfully pitched a mid-core, casual-competitive game that grew from a small team into a mini-scale production during my internship at EA.
BLOG POST - EA INTERNSHIP REPORT
An NDA-free internship report covering my first stint at EA, detailing my professional experience working on multiple full-production and live-service mobile titles.
List of projects I was involved in:
  • Bejeweled Blitz, Bejeweled Stars, Tetris Blitz, and a few internal prototypes.
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BEJEWELED STARS
TETRIS BLITZ
RETIRED ON
APRIL 21st 2020

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